Source: Peatix

Nippon Television "SENSORS" public recording talk event

"SENSORS X" vol.6
The keywords that will shape entertainment in 2025 are "AI" and "immersive experience"

Part 1: How will AI permeate society?

~Agent AI/Embodied AI~

Part 2: The evolution of "immersive entertainment"

~Real escape games, immersive theater, ARG (alternate reality games), MRX (theatrical matrix games)~

This is a public recording event for the entertainment business program "SENSORS" currently airing on Nippon Television!
・Date and time: Monday, February 17, 2025
・ Location: SHIBUYA QWS (Shibuya Q's) SHIBUYA SCRAMBLE SQUARE 15th floor
・Organizer: Nippon Television Network Corporation Co-organizer: SHIBUYA QWS

Please see below for event details.
Furthermore, when making a purchase, please be sure to carefully read the handling of personal information and other notes before applying.

◆What is SENSORS X?
"SENSORS" is a program that was broadcast from 2014 to 2019 with the concept of "detecting and spreading the sensibilities of a new era" and will be renewed in 2023, introducing the cutting edge of creative entertainment business.
Starting in 2024, we will be holding a publicly recorded event called "SENSORS X," with a set theme each time, in order to organically link events and broadcasting and not just disseminate information but also to co-create new value with the creators and innovators who will create the next generation.
The event will feature a talk session featuring leading figures in each theme field, and the session will be broadcast on "SENSORS" the following month.

◆Event Overview
The theme of the sixth event is "AI" and "immersive experience."
We will be holding a talk session on these two themes, which SENSORS is focusing on as areas that will create new entertainment and lifestyles in 2025!

Part 1: How will AI permeate society?
~Agent AI/Embodied AI~
18:15-19:00 (scheduled)

The first part of the event will feature Takahiro Yasuno, CEO of Kikai Keiei LLC, who has worked in many roles as an AI engineer, entrepreneur, and science fiction writer, and who ran in the Tokyo gubernatorial election last year on a platform of realizing digital democracy; Takayuki Fukatsu, CEO of THE GUILD Inc., who serves as CXO at note and AI strategy advisor to Yokosuka City, and has published several books on AI; and moderator Seiko Utsunomiya, Solutions Engineer at OpenAI Japan LLC, who is a founding member of OpenAI Japan and is committed to promoting AI. They will discuss how AI will permeate society after 2025, using keywords such as "agent AI" and "embodied AI."

Part 2: The evolution of "immersive entertainment"
~Real escape games, immersive theater, ARG (alternate reality games), MRX (theatrical matrix games)~
19:15-20:00 (scheduled)

The second part of the event will feature appearances by NO MORE Inc. CEO Shinichiro Sada, who founded NO MORE Inc. last year to develop immersive and experiential content using digital technology; Kida Saori, CEO of Yuugure Inc. and executive officer of SCRAP Inc., who has produced numerous real escape games and immersive theaters at SCRAP Inc. and founded a company last year that plans and creates immersive entertainment; Fujisawa Jin, general director of the ARG brand "The Fourth Boundary" and CEO of Storynote Inc., who has worked on many ARGs (alternate reality games) such as "Human's Wallet" and "Kagami Special Juvenile Rehabilitation Facility;" and Liu Zhiguang, CEO of MRX Japan, a Chinese immersive experiential entertainment company founded in 2012 that provides theatrical matrix games. These guests will discuss the current state and future of new immersive experiential entertainment that goes beyond simple puzzle solving or theater.

Part 3: After-party
20:15-21:15 (scheduled)
After the talk session, there will be an after-party for interaction with program staff and attendees.
We will also be providing light snacks and drinks, so please join us for an opportunity to expand your network.
*Light meals and soft drinks included
*Those who wish to participate in the social gathering will need to purchase an "Admission Ticket (Talk Session + Social Gathering)".
*Please note that speakers may not necessarily attend.

◆ Creating a place for "co-creation" where the sensibilities of the new era come together at "SENSORS" and "SHIBUYA QWS"
This event will be held in the Scramble Hall within Shibuya QWS, a co-creation facility located on the 15th floor SHIBUYA SCRAMBLE SQUARE, and is co-sponsored by SHIBUYA QWS.
SHIBUYA QWS is a co-creation facility where diverse people can come together and interact to generate ideas and new businesses that lead to social value. Since its opening in November 2019, QWS has offered unique programs and supported over 300 startups and projects that are challenging themselves to create new social value that does not yet exist in the world. Some startups and projects have already implemented their ideas in society and received funding from multiple angel investors and venture capitalists.

◆Schedule (planned)
17:45 Doors open
18:15 Part 1 Talk session
19:15 Part 2 Talk session
20:15 Third Part: Social Gathering
21:15 End

◆Tickets
[Admission ticket (talk session only)] 1,000 yen (tax included)
*You can participate in both Part 1 and Part 2.

[Ticket (talk session + social gathering)] 3,000 yen (tax included)
*You can participate in Part 1, Part 2, and Part 3 (Social Gathering)
*The reception includes snacks and soft drinks.

◆Notes
-Seats are available on a first-come, first-served basis, so please apply early.
・This event is a public recording of the program "SENSORS." Photos and videos will be taken for the purpose of broadcasting, recording, and public relations. Please note in advance. In addition, photos and videos taken may be posted on blogs, SNS, etc. by SENSORS, SHIBUYA QWS, and speakers.
・Please refrain from recording or recording this event. (Only photography is permitted.)
・We do not offer refunds or cancellations for tickets once they have been purchased. Minors must purchase tickets with the consent of a parent or legal guardian.
・Information regarding speakers and the program will be updated as changes or additional decisions are made.

Regarding the answers you provided, including personal information
The information will be used to inform you of upcoming events, etc., and to collect statistical data in a form that does not identify individuals, and will not be used for any other purposes. The personal information you provide will be managed in accordance with the personal information management regulations of Nippon Television Network Corporation and SHIBUYA SCRAMBLE SQUARE, Ltd., and will be disposed of in an appropriate manner after use.

Nippon Television: Handling of personal information, etc.
https://www.ntv.co.jp/pim/

SHIBUYA QWS Personal Information Handling
https://shibuya-qws.com/agreement

Speakers overview
Part 1: How will AI permeate society?
~Agent AI/Embodied AI~

Takahiro Yasuno, Representative Director, Machine Management LLC
AI engineer, entrepreneur, and science fiction writer. After graduating from Kaisei High School, he went on to study at the University of Tokyo. He graduated from the research lab of Yutaka Matsuo, who serves as chairman of the Cabinet Office's AI Strategy Council.

After working at the foreign consulting firm Boston Consulting Group, he founded AI chatbot company BEDORE Inc. (now PKSHA Communication) and legal tech company MNTSQ Inc. (co-founded the latter), and is involved in transforming social systems through digital technology.

He is an MITOU Super Creator, a member of the Digital Agency's Digital Legislation Working Group, and a member of the Science Fiction Writers of Japan.

In 2024, he ran for Tokyo governor on a platform of realizing digital democracy, and became an advisor to the GovTech Tokyo General Incorporated Foundation, where he practices interactive communication using AI.

Takayuki Fukatsu, CEO of THE GUILD Co., Ltd.
Interaction designer. After working at tha Inc., he was active in the Flash community. After going independent in 2009, he shifted his focus to UI design for smartphone apps, and founded Art&Mobile Inc. and the creative firm THE GUILD. He currently provides business advisory services across multiple fields, including as CXO of note and an AI strategy advisor for Yokosuka City.

His main publications include "Making the Most of ChatGPT! Fukatsu-Style Prompt Reader" and "Looking Ahead! IT x Business Course: Image Generation AI."

Seiko Utsunomiya, Solutions Engineer, OpenAI Japan, LLC
He joined OpenAI Japan as a solutions engineer in July last year as one of the founding members. He obtained his PhD in Information Science and Engineering from the University of Tokyo Graduate School, specializing in quantum information and condensed matter physics. As an associate professor at the National Institute of Informatics, he engaged in research into quantum information and quantum computers. He then worked on research and development of autonomous driving at an automobile OEM, and on the use of AI, machine learning, and quantum computer technology at an IT company. He is dedicated to promoting AI, utilizing his wide range of knowledge from basic research to applications.

Part 2: The evolution of "immersive entertainment"
~Real escape games, immersive theater, ARG (alternate reality games), MRX (theatrical matrix games)~

Shinichiro Sada, CEO of NO MORE Inc.
Born in Hokkaido, graduated from the Faculty of Law, Tokyo Metropolitan University. He has been involved in the online game industry since 2009, and has been working in partner alliances at DMM GAMES since 2014. In 2018, he jumped into the nascent VTuber industry and served as the business manager of the business alliance department at Activ8, which owns Kizuna AI. Since 2020, he has served as the CMO and director of Aww Inc., which develops the virtual human "imma," and has been working hard to expand the virtual human market in Japan, the US, China, and Thailand. He resigned as a director in 2024 and founded NO MORE in the same year. He has consistently pioneered the "content x business" field for a global audience.

Saori Kida, CEO of Yugure Co., Ltd. / Executive Officer of SCRAP Co., Ltd.
A creator who creates highly immersive experiential entertainment. He has planned and produced over 100 popular real escape games both in Japan and overseas, written the original story for the first experiential mystery game manga in the history of Weekly Shonen Jump, and was in charge of the scriptwriting and direction of the world's first overnight immersive theater, "Staying Theater." He has worked on large-scale events with high novelty, such as the immersive theater "Twilight Mahoroba Amusement Park" set in the entire amusement park and the immersive experience of Love Live! Sunshine!!, which are enjoyed by a wide range of people. He is also involved in management as the total producer and business manager of Tokyo Mystery Circus, "the world's most mysterious theme park," and an executive officer of SCRAP Co., Ltd. In 2024, he founded Yuugure Co., Ltd.

Jin Fujisawa, General Director of ARG brand "The Fourth Boundary" / CEO of Storynote Inc.
He began working on the scenarios for the Dragon Quest series in 1997. Over the next 17 years, he was involved in many related titles, and served as series director, right-hand man to Yuji Horii, for the numbered titles VIII to X.

Founded Storynote Inc. in 2018. Has been responsible for the stories of many games, manga, and video works. Published the novel "Summer Breath" in 2019. Serving as general director of the ARG work "Project:;COLD" in 2020, he launched the ARG brand "The Fourth Boundary" in 2024. He continues to pursue "never-seen-before storytelling" with works such as "Hito no Wakura" (Hito no Wallet), "Hito no Pay Slip" (Hito no Pay Slip), and "Kagami no Tokushu Juvenile Rehabilitation Facility".

Zhiguang Liu, Representative Director and CEO of MRX Corporation
Born in 1982, first came to Japan in 2004. Has studied and worked in Japan for many years, has completed numerous projects between Japan and China, and has over 15 years of business experience. Mainly engaged in corporate M&A support, brand operation and project management, he is well versed in the entertainment and consumer sectors. He also has experience in corporate M&A and inbound support, and has abundant overseas corporate and media resources. He also has the ability to build and manage international teams.

◆"SENSORS" Broadcast Summary
Program name: SENSORS
Broadcast date: Once every other month on Thursdays from 25:29
*This content will be broadcast on Thursday, March 20th from 25:35 (Kanto local)
Official website: https://www.ntv.co.jp/sensors/
Official Program X: https://twitter.com/SENSORS_JP
Official YouTube channel: https://www.youtube.com/channel/UCnMhxWzgeEtQnMahpHmEgQg
Distribution details: Limited-time catch-up streaming available on Hulu/TVer after broadcast

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