Source: Peatix

As social media has taken root in our lives, the way medical and health information is shared has also changed dramatically. While the presence of influencers who spread medical information using platforms such as X (Twitter), YouTube, and TikTok is increasing, new issues have also emerged, such as unreliable information, slander, and even mental stress for the information spreaders themselves.

In recent years, a phenomenon called "parasocial" has been attracting particular attention. This refers to a situation in which followers feel strong empathy and affinity with the sender, but the discrepancy between their expectations can lead to slander or the sender themselves feeling excessive pressure. What should we keep in mind to continue sending messages without falling into the parasocial phenomenon?

The Medical Journalism Study Group has invited three people active on X (Twitter), YouTube, and TikTok to hold a panel discussion-style event called the "Medical Influencer Summit." This is a valuable opportunity to think about the dissemination of medical information and its impact in the SNS era together with leading influencers. We welcome participation from medical professionals, as well as those interested in disseminating information on SNS and those interested in improving the reliability of medical information.

[Date]
March 29, 2025 (Sat) 19:00-21:00 (doors open 18:30)

【place】
SmartNews Inc. Event Space
Ichigo Jingumae Building, 6-25-16 Jingumae, Shibuya-ku, Tokyo

【Speakers】
Yusuke Masuda (Director of Waseda Mental Clinic)
YouTube "Psychiatrist Explains Mental Illness"

Graduated from the National Defense Medical College. After working at the National Defense Medical College Hospital, the Japan Self-Defense Forces Central Hospital, the Japan Self-Defense Forces Sendai Hospital (also serving as the reinstatement center), Saitama Prefectural Neuropsychiatric Medical Center, and Kunpu-kai Yamada Hospital, he opened Waseda Mental Clinic in 2018. His YouTube channel "Psychiatrists Explain Mental Illnesses," which he started to help with illness and psychological education for patients under his care, has over 650,000 subscribers as of February 2025. He also runs online patient and family groups. He is a designated mental health physician and a psychiatric specialist and instructor.

Kanako Inaba (Director of Inaba Clinic)
X (Twitter) "Kanako Inaba 🐾 Obstetrician-Gynecologist "Shin-Way of Working""

Graduated from Kyoto University School of Medicine, and received her Doctor of Medicine from the University of Tokyo Graduate School. She is the mother of four children, including twins. In addition to practicing obstetrics and gynecology, she disseminates necessary knowledge and accurate medical information on cervical cancer prevention, sex education, women's health care, and other topics through the media, corporate training, books, SNS, etc. Inaba Clinic will open in Shibuya in July 2024 to lower the barrier to visiting a gynecologist. Representative of Minpapi! Let's Learn About HPV Project / Vice Representative of Medical Femtech Consortium / Official commentator for Fuji News Alpha, Yahoo!, and NewsPicks. Obstetrician-Gynecologist and Doctor of Medicine.

◯ Yuji Yamauchi (Director of Yu Familia Clinic)
TikTok "Dr Yu"

In 2014, he started his initial training at Nagoya Ekisaikai Hospital. In 2016, he joined the First Surgery Department (Oncology Surgery) at Nagoya University Hospital. In 2020, he was transferred to Kumiai Kosei Hospital in Takayama City, Gifu Prefecture. After that, he inherited the clinic in 2021 after his father, who is a practicing physician, suffered a cerebral infarction. He changed the name from "Yamauchi Surgery" to "Yu Familia Clinic". He originally engaged in home visits since 2016, and focuses on home medical care in addition to outpatient care. He has been working as a school doctor since 2024. He started posting videos on Tiktok around 2022 as a social media activity. He continues to work with the hope that viewers will "become interested in health" and "become a bridge between medical professionals and the general public", and thankfully, he now has 108,000 followers. Although it is a personal and small activity, I hope that it will help you achieve great success from tomorrow.

【timetable】
19:00-19:05 Opening remarks
19:05-19:15 Information dissemination using YouTube (Dr. Masuda)
19:15-19:25 Strategies for using SNS including X (Dr. Inaba)
19:25-19:35 Building connections using TikTok (Dr. Yamauchi)
19:35-19:45 Q&A
19:45-20:15 Panel discussion
20:15-20:25 Discussion involving the audience
20:25-20:50 Social gathering
20:50-20:55 Closing remarks

[Capacity]
50 people

【Entry fee】
General admission: 1,500 yen
Caller membership: Free

【remarks】
We would appreciate it if you refrain from canceling your application after submitting it.
In addition, all sender members will receive a special invitation free of charge.
(Corporate members can invite up to three people. Please apply by clearly stating the name of your corporation in the "Caller Member" box.)
*What are sender members and corporate members?
→https://medicaljournalism.jp/admission

Receipts will not be issued at the reception on the day. We apologize for the inconvenience, but please issue a receipt data from the application details email from Peatix. For details, please check the page about issuing receipts.

[Sponsored by]
Medical Journalism Study Group
SLOW NEWS Inc.

[About the Medical Journalism Study Group (AMJ)]
This is a place where people who are interested in disseminating information about medical and health issues can gather. It is a study group that aims to improve the skills of information providers and increase the amount of information that is useful to the world by holding events and creating educational materials and resources that are useful to information providers.

【Contact information】
Medical Journalism Study Group Secretariat
office.medical.journalism@gmail.com

Venue