SHIBUY.A. × EVENT
2025-07-12
Shibuya Sakura Stage to hold "Shibuya Summer Festival" to celebrate first anniversary of opening, with "Bon Odori" and "Nodo Jiman" singing contests
"Pokémon Sleep Stamp Rally" across Shibuya
2025-07-12
To mark the first anniversary of the large complex facility "Shibuya Sakura Stage"'s opening in July 2024, a commemorative event to express gratitude, "Shibuya Summer Thanksgiving Festival," will start on July 12, 2025.
Shibuya Sakura Stage, which is connected to JR Shibuya Station, was born as a "new gateway to Shibuya" with shops, bookstores, restaurants, event spaces, etc., centered around an office where 10,000 people work. Since its opening, it has been visited by approximately 3 million people per month, and a cumulative total of 30 million people, increasing its presence as a new hub for people in Shibuya.
The theme of this event is "Say thank you for the past year here," and it is being held in cooperation with tenants and the local community. It is a summer festival where you can enjoy a refreshing time while touring inside and outside the facility, and a variety of events are prepared, including festivals, food stalls, and collaborations with popular content.
One of the highlights is the Bon Odori Festival and the Nodo Jiman Singing Contest, which will be held on July 25th and 26th. With the support of Yamaha for the sound system, the Bon Odori Festival will feature musical arrangements that overseas tourists can enjoy, and the Nodo Jiman Singing Contest will see local residents and office workers taking part in the "seriously" singing contest, livening up the venue.
- Name: Walk-in participation is of course OK! "BON-ODORI"
- Date: Friday, July 25, 2025 18:00-20:00 (scheduled)
- Venue: Nigiwai STAGE *May be canceled in case of rain
- Participation: Free, no registration required
- Name: "NODO-JIMAN" to discover talented singers in Sakuragaoka
- Dates:
Friday, July 25, 2025 15:00-17:30 Corporate Competition
July 26, 2025 (Sat) 15:00-17:30 General category: - Venue: Nigiwai STAGE *May be canceled in case of rain
- Participation: Free, advance registration required, viewing free
Square Enix has its Shibuya office in the same facility, and will be holding a collaboration event with the popular game "Final Fantasy XIV." On July 12th and 13th, there will be a real-life puzzle-solving game, character greetings, a collaboration cafe, and more, attracting not only game fans but all visitors (11:00-19:00, 3rd floor event space BLOOM GATE).
Another event that is sure to attract attention is the "Find a Sleeping Face! Digital Stamp Rally" to celebrate the second anniversary of the release of "Pokémon Sleep." This is a rally event where participants collect stamps by visiting "sleeping face research spots" set up in eight facilities in the Shibuya area, including Shibuya Sakura Stage, Shibuya Hikarie, and SHIBUYA109. The finish point is the pop-up venue inside BLOOM GATE on the third floor of Shibuya Sakura Stage, where there will be an exhibition related to "Pokémon Sleep," as well as original goods and drinks for sale and novelty items to be handed out (7/18-7/27).
During the period, there will also be the "Fair Event" (July 25th to July 27th) with the participation of about 40 stores, the gourmet event "Amazing Yatai Meals" (July 12th to August 3rd) offering food stall-style menus perfect for eating on the go, and the "Thank You Campaign" (July 12th to August 3rd) offering discounts and raffles. Standing tables will be set up in various places within the facility, allowing visitors to casually enjoy the "yatai meals."
Other than that, there will be a variety of content such as the music experience event "Yamaha FUTURE BEAT!" (7/18-8/10, 8/16-24), a wooden shooting gallery festival in collaboration with the Kiso region of Nagano Prefecture (7/12-8/3), and an art event "Yokai Improvisation Mural." There are also plans for the official character of the Osaka-Kansai Expo "Myakumyaku" (7/19, 20) and an online event for the boy band "OWV" (7/21), so there will be a lot of events aimed at a wide range of visitors.
The exhibition will run until August 3rd.
- Name: Commemorative event "Shibuya Summer Thanksgiving Festival"
- Date: July 12th to August 3rd, 2025
- Venue: Shibuya Sakura Stage
- official:https://www.shibuya-sakura-stage.com/eventtopics/detail/?cd=000192