SHIBUY.A. × EVENT
2025-10-02
The 35th Hokkaido Fair will be held at Yoyogi Park from October 2nd to 4th.
Specialties from all over Hokkaido, from seafood to meat dishes, all gathered in one place!
2025-09-30
The 35th Hokkaido Fair in Yoyogi, which brings together all the charms of Hokkaido's food, will be held for four days from October 2nd to 5th at Yoyogi Park Event Square. This popular event, which attracts over 200,000 visitors every year, will be held for the 35th time this year.
This event is known as an "outdoor food festival" that is different from the product exhibitions held in department store event halls. Exhibitors are limited to companies with headquarters or manufacturing bases in Hokkaido, and it is characterized by focusing on live demonstrations and eat-in areas. Visitors can taste seasonal ingredients delivered directly from Hokkaido on the spot.
Approximately 80 booths will be lined up at the venue, offering a wide range of Hokkaido specialties from seafood to meat dishes, including Rishiri fresh sea urchin rice bowls, extra-large king crab rice bowls, Genghis Khan cut steaks, Shiretoko delicious salted zangi, Hokkaido beef sushi, Kitaakari jumbo potatoes topped with buttered salted fish, and rich Sapporo miso ramen. In addition, sweets such as Sapporo Village sweet potatoes, double fresh melon soft serve, snow strawberries, and free-range milk soft serve ice cream will be available, ensuring something that can be enjoyed by people of all ages.
Additionally, "Tokuda Value Gourmet" will be available only on October 2nd and 3rd, and will include a special offer where you can enjoy popular menu items at a discount, such as crab bowl (normally 1,000 yen, now 500 yen), fresh salmon roe bowl (2,000 yen, now 1,000 yen), and a 3-kind soft serve tasting set (1,350 yen, now 1,200 yen).
A special booth for Sapporo Black Label draft beer will also be set up within the venue, where you can enjoy seasonal Hokkaido cuisine along with draft beer. Furthermore, Hokkaido artists TRIPLANE, Saki Yamamoto, and laufen will perform live on the main stage, livening up the venue.
Why not enjoy seasonal Hokkaido cuisine to your heart's content with a draft beer in hand at Yoyogi Park in the fall?
- The 35th Hokkaido Fair in Yoyogi
- Venue: Yoyogi Park Outdoor Stage Square
- Dates: Thursday, October 2nd to Sunday, October 5th, 2025
10:00-19:00 (rain or shine, cancelled in severe weather)
*Hokkaido Furusatokai Zone is open until 18:00 (until 18:00 on the last day) - Fee: Free
- Organized by: Hokkaido Fair in Yoyogi - The Hokkaido Esophagus - Executive Committee
- official:https://www.hokkai-syokudo.jp/yoyogi/




