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Craft beer and friends. The charm of the community spreads like bubbles | Community Terrace by Peatix
LULL TECH BEACH Shibuya

2025-04-15

Craft beer and friends. The charm of the community spreads like bubbles | Community Terrace by Peatix

Vol.6 Theme: "Craft Beer"

Source: Peatix

It's been a while since craft beer was called the "third boom," but it seems to have gone beyond the fad and become firmly established in our lifestyle. Not only are there bars and restaurants that specialize in craft beer, but more and more cafes are selling it, and supermarkets and convenience stores are now stocking a wide variety of unique craft beers.

The appeal of craft beer lies in its diversity and originality. There are many options to choose from, including the unique flavors created by breweries and special limited edition bottles.

Peatix also hosts many events and communities to help people enjoy craft beer even more. There are events where people can enjoy tasting and hopping around, social gatherings for brewery fans, and even workshops where people can experience brewing.

So, the theme of this Community Terrace is "craft beer." We will be welcoming guests Takatake Hibiya, CEO/connector of kipples, which runs the craft beer bar "Bibibi.", and Ai Watanabe, GM of "Schmatz Kaiser Kitchen Beer Co., Ltd.", to talk about craft beer and the community of people who gather around breweries.

Regardless of the size of the community, if you want to talk to people involved in the community or guests, please come and join us. Even if you are not currently involved in community activities, if you are interested in the theme or are interested in the "Community Terrace", please feel free to come!

[Please join us if you are one of these people]
Craft beer lovers
People who are interested in connections and communities through craft beer
People who want to know more about the craft beer industry and breweries
Community organizers and managers, and those who want to create a community
People who are interested in themes, guests, and peatics

[Guest profile]
Mr. Naotake Hibiya
Graduated from Keio University. While still a student, he worked as a freelancer, building websites and planning and managing streaming events. After graduating, he joined NTT Software, and later served as a director at KBMJ Co., Ltd. (now Appirits). At Sansan Co., Ltd., he was in charge of launching marketing and PR functions, and founded kipples in 2016. He acts as a connector, connecting people and information and accompanying innovators.

He is a co-founder of talentbook (formerly PR Table), a member of the Public Relations Committee of the Japan Public Relations Association, a director of the Human Capital Management Promotion Association, a director of Tsunagaru 30-nin, a director of Public Meets Innovation, and a special PR advisor for Shibuya Startup Support. He is the author of "Learn from the professionals in the field! The basics of BtoB marketing" (co-authored). He is active in many areas, including advising and investing in startups and running the craft beer bar "Bibibi."

Aisa Watanabe
For over 20 years, he has been involved in marketing, market development, and digital strategies for consumer goods and premium brands. At Danone Japan, he led the launch of Oikos, and at Nihon L'Oreal, he served as marketing manager for La Roche-Posay and Maybelline New York. He was also in charge of M&A projects, integrating the TAKAMI brand and achieving a three-fold increase in sales. Currently, as GM of Schmatz, he is expanding a restaurant-based beer brand into the retail and e-commerce markets, and promoting a growth strategy using CRM.

[Community Terrace: A place for community organizers to interact]
When you join a community, you can meet many different people and have new experiences. However, when you become the organizer, you may worry about how to gather participants and how to manage the event, and you may be curious about what other organizers are doing. In such cases, what if there was a community where organizers could share knowledge and information with each other? You can find many more ways to solve problems and new ideas than if you were to think about it alone.

Why not join Peatix's "Community Terrace"? By sharing the common ground of hosting communities and events, we aim to create a place where you can meet people who share the same concerns and make new connections that make you think, "That's an interesting idea!" Let's liven up the diverse cultures and places that are our communities!

We will welcome a guest who is related to the theme each time. Even if you are not hosting a community or event, please feel free to come if you are interested in the theme. We will provide time to enjoy comfortable conversation over tea or alcohol. You are also welcome to participate just by listening! Even just listening will give you new perspectives and hints.

I would be happy if this becomes a place where you can gain energy and inspiration when you feel like "I want to start something new" or "I want some tips to change the way I do things now."

Reports from previous Community Terrace events are also available!

【Overview】
◎Schedule
Tuesday, April 15, 2025

◎Timetable (planned)
18:45 Doors open and reception begins
19:00-19:05 Opening: About the Community Terrace
19:05-19:15 Information from LULL TECH BEACH
19:15-19:25 Introduction of today's guest
19:25-20:10 Dialogue with guests
20:10-21:00 Social time
21:00 End
*Light snacks and drinks will be provided. Come and relax and chat while eating and drinking!
*Please note that the schedule is subject to change.

◎ Venue
LULL TECH BEACH
Tokyo, Shibuya-ku, Shibuya 3-10-13 Tokyu REIT Shibuya R Building B1

A co-working space where creators gather to increase productivity, just a 3-minute walk from Shibuya Station.
Click here for information on great campaigns.

◎Price
¥1,000 (including snacks and drinks)

◎Notes
・Please note that tickets cannot be cancelled after application has been made.
・Cash payments will not be accepted at the venue. If you wish to pay in cash, please select convenience store/ATM payment and complete your payment within the payment deadline.
・Photography of the event may be conducted and published in reports, on social media, etc.
・The timetable may be subject to change depending on circumstances on the day.
・If the event needs to be cancelled or postponed for unavoidable reasons, we will contact you via the message function.

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