Source: Peatix

[Related Population x Effectuation] Co-creating an unpredictable regional future with related population: Ama Town x Effectuation

Ama Town in Shimane Prefecture is a remote island with a population of about 2,300 people located in the Oki Islands of Shimane Prefecture.

Ama Town in Shimane Prefecture was pushed to the brink of financial collapse over 20 years ago, but over the past 20 years it has continued to take on a variety of challenges with the support of many people both inside and outside the region.In recent years, it has been undertaking unique and original challenges such as the "Adult Island Study Abroad Program," the "Ama Town Official Ambassador System," and the "AmanowaDAO."

The number of people registered in the Ama Town Official Ambassador System, which began in earnest in 2024, has now exceeded 400.

The Ama Town Official Ambassador System, which allows people to experience the local "richness" and create new town development, regardless of whether they live in the area or not, is becoming a pillar of regional management.

At this event, members of the effectuation research team, including Professor Yoshida Mari of Kobe University, Ama Town's official ambassador and author of "Effectuation: The Five Principles Practiced by Great Entrepreneurs," as well as Snack Lemonade's Taniguchi Chizuru, Ryukoku University's Namiki Shutaro, and Aoyama Tatsuya of Ama Town Hall, will hold a talk session using effectuation based on the real-life subject of Ama Town about co-creating the unpredictable future of the region with the relevant population.

Why can Ama Town be discussed using effectuation, a theory of entrepreneurial mastery?

The answer is available at the venue.

I recommend this hotel

People who are interested in local related population initiatives
People who are interested in new ways of managing local communities
Those who want to utilize effectuation in their local community
Local government officials, local revitalization volunteers, and people involved in migration and population-related policies
Those who would like to talk to Ama Town's official ambassador

timetable
18:00 - Venue opens
18:30- Opening / Introduction to Ama Town, Shimane Prefecture
18:40- Introduction to Ama Town's Initiatives by Tatsuya Aoyama
19:00 - What is Effectuation? Professor Mitsuri Yoshida
19:20 - Effectuation and Ama Town - Shutaro Namiki
19:30 - Practicing Effectuation - Chizuru Taniguchi
19:40 – Free talk and Q&A
20:15 - Partially finished
20:15-Part 2 social gathering begins
21:15 - End of social gathering

Event Summary

■Date and time: Monday, March 9, 2026
[Venue OPEN]   From 18:00
[Part 1 / Talk] 6:30 PM - 8:15 PM
[Part 2 / Social Gathering] 8:15 PM - 9:15 PM

■ Location: Cross Park inside Shibuya QWS
Participation Fee: Part 1 (free), Part 2 (paid): 1,200 yen (snacks and drinks)
■ Organizer: Dozen Hometown Charm Foundation
■Speakers:
Tatsuya Aoyama, Ama Town Hall
Professor Mitsuru Yoshida, Kobe University
Mr. Shutaro Namiki, Ryukoku University
Snack Lemonade Co., Ltd. Chizuru Taniguchi

■Application deadline: Monday, March 2nd, 5:00 PM. Includes participation in the second part of the social gathering.
*Applications for Part 1 only will be accepted until 18:30 on Monday, March 9th.
■Cancellation policy: Refunds will be accepted if your request is made by 5:00 PM on March 2nd. Cancellations made after this time will not be refunded. Thank you for your understanding.

<※Please note>
Due to the need to prepare food and drinks, walk-ins will not be permitted on the day of the second social gathering. Please apply in advance.

Speaker Profile



Reference site
Ama Town Official Ambassador System
https://amb.amanowa.jp/

Related population brand site
https://kankeijinkou.amanowa.jp

Contact Information
Dozen Hometown Charm Foundation
https://www.okidozen.jp/

Related Population DX Business Department
ambassador@okidozen.jp
08514-2-2447

Venue