Source: Peatix

■ Japanese-made content is entering its next growth phase.

Anime, music, characters, movies—
Japanese entertainment is rapidly gaining a significant presence in the global market.
On the other hand, the competitive environment in the global market is more intense than ever before.
As competition for content, IP, fandom, and platforms intensifies globally, Japan's entertainment industry has also entered an era where it is being asked to identify its "next growth model."
So, how should Japan compete in the global market?
How should intellectual property be deployed globally?
How should a fandom be designed?
How will characters, anime, music, and movies be interconnected?
As a national strategy, how should Japan's content industry evolve?
This seminar will bring together top figures representing the Japanese entertainment industry.
"Japanese Entertainment 2030"
We will have a candid discussion on this topic that you won't hear anywhere else.

■Event Overview

Event Name:
Deloitte Entertainment Seminar Vol. 2
Japanese Entertainment 2030 – The Future of Japanese Content That Will Captivate the World –

Date and time: 2026/07/09 (Thursday) 17:00-20:00 (doors open 16:30)
Location: SHIBUYA QWS, 15F, SHIBUYA SCRAMBLE SQUARE 2-24-12 Shibuya, Shibuya-ku, Tokyo
access:https://shibuya-qws.com/about/outline

Format: In-person event only (no remote streaming available)
Cost: Free

■ Speakers

● SKY-HI (Mitsuhiro Hidaka)
BMSG Co., Ltd. Representative Director and CEO
As an artist and producer, he spearheaded new artist strategies and fandom formation in the Japanese music industry.
We are building a new era of entertainment model that goes beyond the traditional music business, encompassing global expansion and creator development.

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● Kosuke Hamasaki
Sanrio Co., Ltd. Senior Managing Executive Officer
Sanrio, which develops globally popular character IPs, is promoting a global digital character branding strategy.
This project will be at the forefront of how Japanese-born character IPs continue to grow in the global market.
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● Keisei Ota
Senior Managing Director, Toho Co., Ltd.
Chief Godzilla Officer (CGO) and Head of IP & Animation Division
He spearheaded the launch of Toho's animation business and, as CGO, promoted the global expansion of the Godzilla brand. He leads Toho's next-generation content strategy, including the digital realm.
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● Naohiro Kaji
Director, Cultural Creation Industries Division, Ministry of Economy, Trade and Industry
Leading the overseas expansion and policy promotion of Japan's content industry.
We will work to strengthen the content industry as a national strategy and improve the global competitiveness of Japanese intellectual property (IP).
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● Yuma Saito
Deloitte Tohmatsu Venture Support Co., Ltd. President and CEO
Leading the way in startups, new businesses, and industry creation.
This discussion will explore the future of the Japanese IP industry from the perspectives of business creation, investment, and global strategy in the entertainment industry.

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Moderator
● Kotaro Kinoshita
Senior Manager, Deloitte Tohmatsu Venture Support Co., Ltd.
A former Fuji Television announcer. In addition to her experience in the media industry, she holds an MBA from Columbia University in the United States, which led to her current position.
Specializing in the media and entertainment sector, I am involved in growth strategies, overseas expansion, and business development support for the content industry.

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■ Main discussion topics (planned)
How should Japanese IPs compete in the global market?
How will the boundaries between anime, music, characters, and movies change in the future?
• The evolution of the fandom economy and global community strategies
Structural challenges of the Japanese content industry
• IP monetization in the global market
Changes in the entertainment industry in the age of AI
• Potential for collaboration between startups and major entertainment companies
• The content industry as a national strategy
• Competitive advantage of next-generation entertainment companies
Success and failure factors in overseas expansion
What are the conditions for a "Japanese IP that can win on a global scale"?
This isn't just a discussion of success stories; it delves into the real challenges and strategies that only those directly involved in decision-making on the ground can offer.

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■ Why is this topic important now?
Currently, global attention on Japanese content has reached an unprecedented level.
However, on the other hand,
- Intensification of IP competition
Platform dependent
Global Marketing
• Shortage of personnel
Revenue structure
Rights business
• Overseas expansion know-how
The Japanese entertainment industry also faces many structural challenges.
In this event,
"Why can Japanese entertainment succeed globally now?"
"And what needs to be changed to achieve that?"
We will discuss this from a cross-cutting perspective, encompassing management, policy, intellectual property, creativity, and investment.

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■ What you can gain from this event
Latest trends in the Japanese entertainment industry
• The potential of Japanese IP in the global market
- Realistic perspectives from top performers
• Success factors for global expansion
The essence of fandom formation
The future of the IP business
Latest trends in policy, investment, and business strategy
Practical insights you can only hear here

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■ About the Networking Session
Following the event, a networking session (standing reception style) with speakers and participants is planned.
This is not just a simple business card exchange; please use this as a platform for players who are seriously thinking about the future of the Japanese entertainment industry to connect with each other.